Top college football prospect Matai Tagoa’i will receive part of his earnings in Bitcoin through a NIL deal with the University of Southern California, joining stars like Odell Beckham Jr. and Russell Okung in this trend. Tagoa’i aims to set an example for young athletes, highlighting the potential for long-term financial growth. Beckham, who converted his $750,000 salary to Bitcoin in 2021, recently celebrated the cryptocurrency's rise, while Okung advocates for Bitcoin payments in his new flag football league, Bitball, to help athletes preserve wealth.